How AI-Generated Images Can Make Your Brand Stand Out

Rochella Providence

Is your visual branding on point?

Think about that for a second.

Because if not, your business runs the risk of drowning in today's saturated marketplace.

If you're not doing everything possible for your product or service to stand out from the crowd, it'll be a matter of time before your brand turns into a faded memory in the minds of your prospects.

Data shows that so far this year, the advertising and marketing industry has an AI adoption rate of 37%, the highest compared to other fields.

2023 bar graph data of multi-industry AI adoption rate in the USA

And that number will only continue to grow as technology advances.

If you need another good reason to start implementing artificial intelligence into your marketing strategy, this is it:

So you don't fall behind.

In this blog post, we'll explore how leveraging AI image generation for your products can help make your brand stand out from the rest.

What Is an AI Art Generator?

ai generated robot

An AI image generator is software that uses artificial intelligence (AI) technology to quickly create images based on user prompts. The photographic outputs usually vary based on how detailed your text prompts are, and the system's capabilities.

You type in what you want, and the system does its best to generate high-quality images.

How Does An AI Image Generator Work?

To generate AI art, the software will produce pictures using the data it has.

And it has tonnes of it.

This data can come from a variety of sources such as stock images, illustrations, and even 3D models. T

he AI will then analyze the data to find patterns and create an image that best matches your prompt.

Advantages of Using an AI Image Creator Over Traditional File Types

So what can you expect from using AI to generate images for your product? The main advantage when it comes to AI implementation is the ability to make your job less tedious.

  • An AI generator creates product photos faster and cheaper than searching for traditional file types. You'll be able to create visuals for your marketing campaigns in a much more efficient manner.
  • Your brand's product photos will offer more originality and diversity with regard to background, lighting, and image composition than traditional file types when using an AI image generator. This will give you the freedom to create visuals that are tailored for each product, as well as for your unique brand aesthetic.
  • Using AI-generated art to produce your product images can provide an enhanced customer experience. Your prospects can get up close and personal with your products before making their purchase decisions.
  • With an AI generator, you can create multiple images and easily share them across different digital channels, providing a consistent look and feel for your brand.

Which Software Should I Use for AI Art Generation?

ai generated robot

Your business can benefit greatly from incorporating an AI image generator into your marketing strategy.

The process is the same for almost every software: simply enter your image description and the generator will produce photo variations based on your text prompt.

However, it's important to first thoroughly understand your specific marketing objectives and find the best software with capabilities that best match your needs.

But with the recent explosion of the AI marketing space, we get how overwhelming it can be to decide which software you should choose.

So here are some of the best options you can consider.

5 AI Image Generators That Can Help Boost Your Brand Visuals

Dall-E 2

Dall-E 2 AI image generator

Dall-E 2 is one of the most popular AI image generators on the market right now.

Developed by OpenAI, the AI Research company that launched ChatGPT, the platform is straightforward and easy to use for anyone.

Once your generated image is created based on your text prompts, you can use it to create variations of the picture.

Editing will allow you to either erase a part of the chosen image or add additional frames to extend the image.

Alternatively, you can also upload an original image of your product for the system to edit and generate a realistic image based on your photo prompt.

Signing up is free and you'll receive 50 free credits for the first month. 15 credits will be maintained on a monthly basis after that.

And if you want extra credits, they're available for purchase.

Jasper Art

Jasper AI image generator positioned itself as one of the best content editing tools to help you write content 10x faster with the power of AI.

Not too long after, the company introduced its own AI art generator: Jasper Art.

Apart from the general user prompt, you can access an exclusive art gallery that showcases inspiring visuals.

Also included is a built-in feedback mechanism where users can help train the AI model to improve over time.

You can start with a free trial and if you feel it’s the right fit for your business, you can sign up for a paid subscription of just $20 per user per month for unlimited royalty-free images.


StarryAI image generator

Starryai is an art generator that's perfect for creating amazing visuals on the go. Its user-friendly interface makes it easy to use, even for those with no prior experience or technical skills.

You can access starryai directly from both Android and iOS devices without needing to launch a browser.

Similarly to Dall-E AI, starryai operates with credits. Users are granted up to five credits per day.

You also have the option to increase your resources by purchasing more or upgrading to a Pro account with various subscription plans available in monthly, three-month, and yearly increments.

Dream By Wombo

Dream By Wombo AI image generator

Wombo, an established Canadian company, is well-known for its AI-powered Lip-Syncing app. But they have now developed Dream By Wombo, their official AI art generator.

And unlike most AI art generators, Dream By Wombo provides unlimited access without any restrictions or fees. Perfect for aspiring artists or those on tight budgets.

Stable Diffusion

Stable Diffusion AI image generator

Stable Diffusion is a free-use text-to-image model developed by Stability AI, a company specializing in AI technologies.

This AI art generator harnesses the power of neural network technology and deep learning algorithms to generate realistic pictures in a matter of seconds. With this tool, you can choose from text or image prompts to create high-quality and detailed images.

Things To Consider When Using AI To Generate Images

Without a doubt, adding AI to your visual branding strategy will help your business produce engaging and attractive product photos for your customers. However, when it comes to technology, there are always potential drawbacks that should be considered before use.

  • Firstly, the accuracy of the images generated by AI image generators may not always be up to the standard desired by businesses. This is because AI algorithms are not perfect and can sometimes produce unsatisfactory results.
  • Another potential issue with using an AI image generator is that the images generated may lack the artistic know-how of a professional human artist or brand strategist. Be sure that the visuals created are still in line with your brand guidelines and can effectively convey the desired message.
  • And finally, the price. AI tools can be expensive depending on the subscription plan chosen. It's important to ensure that you're getting value for your money when using these services and weigh the cost against the quality of images produced.

Overall, while AI image generators can be a useful resource, be sure to consider all potential drawbacks before investing in these platforms.


Using AI-generated images will surely give your brand the creative boost and market differentiation that it needs today.

However, don't forget to consider the potential drawbacks of using AI technology, including accuracy issues, different system features, and the cost of subscription plans.

Once these issues have been taken into account, your business can make the most of AI art generators and create stunning visuals with ease.